Context
Developed and enforced comprehensive brand guidelines to ensure consistent application of Nihon Kohden's visual identity across all media including digital, print, and promotional materials.
Defined strict use cases for logos, typography, and color palettes to maintain brand integrity.
Defined strict use cases for logos, typography, and color palettes to maintain brand integrity.
Oversaw and reviewed materials produced by outsourced vendors to ensure compliance with branding guidelines, maintaining a high standard of consistency and quality.
Brand Guidebook:
Typography:
Color Palette:
